Efficient use of data propaganda seems to require two key elements provided by the internet: the ability to broadcast propaganda for free, but also gather data to amplify the message only to select group and make it stealth for those who could/would/should be concerned (e.g. laws “to level the playing field”)
Follow the data: does a legal document link Brexit campaigns to US billionaire? – The Guardian
In January 2017, Banks responded to a dismissive tweet about Cambridge Analytica, with: “Interesting, since we deployed this technology in leave.eu we got unprecedented levels of engagement. 1 video 13m views. AI won it for leave.”
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